Tuesday, May 12, 2020
The Great Gatsby By F. Scott Fitzgerald - 805 Words
The Great Gatsby F.Scott Fitzgerald was the author of the Great Gatsby.He was born on September 24,1896,in St.Paul Minnesota.Fitzgerald. In the 1917 he dropped out of the U.S. army. Fitzgerald wrote his first novel called The Romantic Egotist. Fitzgerald also was a second lieutenant infantry assigned to camp Sheridan. He fell in love with an 18- year girl named Zelda Sayre. He wanted to get a good career to convince Zelda to marry him. Few months later he Quit his job and went to St.Paul to rewrite his novel. The Great Gatsby was written by Fitzgerald in 1925. Fitzgerald got inspired by the book he wrote,about the parties and actually went to Long Island on the North shore. The Great Gatsby book is mostly about how a girl named Daisy fell in love with two different men. The Great Gatsby,written by Fitzgerald was published on April 10,1925. In the first year after writing the novel sold 20,000 copies.This novel put a big history on the Roaring Twenties in america society. It was a really good tale ab out the american dream. Itââ¬â¢s in Long Island, North Shore in New York city during the summer of 1922. His third novel was the highest and had many people loving the novel. It was the Great Gatsby and won of the best novels he has ever written they say. The first movie came out in 1974.The newest movie came out in 2013. Fitzgerald became an alcoholic and Zelda, the one he fell in love with was jealous of him. They say he became an alcoholic after written about the novel of theShow MoreRelatedThe Great Gatsby by F. Scott Fitzgerald1393 Words à |à 6 PagesF. Scott Fitzgerald was the model of the American image in the nineteen twenties. He had wealth, fame, a beautiful wife, and an adorable daughter; all seemed perfect. Beneath the gilded faà §ade, however, was an author who struggled with domestic and physical difficulties that plagued his personal life and career throughout its short span. This author helped to launch the theme that is so prevalent in his work; the human in stinct to yearn for more, into the forefront of American literature, where itRead MoreThe Great Gatsby By F. Scott Fitzgerald1343 Words à |à 6 PagesHonors English 10 Shugart 18 Decemeber 2014 The Great Gatsby F. Scott Fitzgerald s 1925 novel The Great Gatsby is a tragic love story, a mystery, and a social commentary on American life. The Great Gatsby is about the lives of four wealthy characters observed by the narrator, Nick Carroway. Throughout the novel a mysterious man named Jay Gatsby throws immaculate parties every Saturday night in hope to impress his lost lover, Daisy Buchanan. Gatsby lives in a mansion on West Egg across from DaisyRead MoreThe Great Gatsby By F. Scott Fitzgerald1155 Words à |à 5 PagesThe Great Gatsby The Jazz Age was an era where everything and anything seemed possible. It started with the beginning of a new age with America coming out of World War I as the most powerful nation in the world (Novel reflections on, 2007). As a result, the nation soon faced a culture-shock of material prosperity during the 1920ââ¬â¢s. Also known as the ââ¬Å"roaring twentiesâ⬠, it was a time where life consisted of prodigality and extravagant parties. Writing based on his personal experiences, author F. ScottRead MoreThe Great Gatsby By F. Scott Fitzgerald1166 Words à |à 5 Pagesin the Haze F. Scott Fitzgerald lived in a time that was characterized by an unbelievable lack of substance. After the tragedy and horrors of WWI, people were focused on anything that they could that would distract from the emptiness that had swallowed them. Tangible greed tied with extreme materialism left many, by the end of this time period, disenchanted. The usage of the literary theories of both Biographical and Historical lenses provide a unique interpretation of the Great Gatsby centered aroundRead MoreThe Great Gatsby by F. Scott Fitzgerald845 Words à |à 3 PagesIn F. Scott Fitzgeraldââ¬â¢s novel, The Great Gatsby, colors represent a variety of symbols that relate back to the American Dream. The dream of being pure, innocent and perfect is frequently associated with the reality of corruption, violence, and affairs. Gatsbyââ¬â¢s desire for achieving the American Dream is sought for through corruption (Schneider). The American Dream in the 1920s was perceived as a desire of w ealth and social standings. Social class is represented through the East Egg, the WestRead MoreThe Great Gatsby By F. Scott Fitzgerald Essay970 Words à |à 4 Pagesrespecting and valuing Fitzgerald work in the twenty-first century? Fitzgerald had a hard time to profiting from his writing, but he was not successful after his first novel. There are three major point of this essay are: the background history of Fitzgerald life, the comparisons between Fitzgerald and the Gatsby from his number one book in America The Great Gatsby, and the Fitzgerald got influences of behind the writing and being a writer. From childhood to adulthood, Fitzgerald faced many good andRead MoreThe Great Gatsby By F. Scott Fitzgerald2099 Words à |à 9 Pagesauthor to mirror his life in his book. In his previous novels F. Scott Fitzgerald drew from his life experiences. He said that his next novel, The Great Gatsby, would be different. He said, ââ¬Å"In my new novel Iââ¬â¢m thrown directly on purely creative workâ⬠(F. Scott Fitzgerald). He did not realize or did not want it to appear that he was taking his own story and intertwining it within his new novel. In The Great Gatsby, by F. Scott Fitzgerald, he imitates his lifestyle through the Buchanan family to demonstrateRead MoreThe Great Gatsby By F. Scott Fitzgerald1607 Words à |à 7 Pages The Great Gatsby is an American novel written in 1925 by F. Scott Fitzgerald. One of the themes of the book is the American Dream. The American Dream is an idea in which Americans believe through hard work they can achieve success and prosperity in the free world. In F. Scott Fitzgerald s novel, The Great Gatsby, the American Dream leads to popularity, extreme jealousy and false happiness. Jay Gatsbyââ¬â¢s recent fortune and wealthiness helped him earn a high social position and become one of the mostRead MoreThe Great Gatsby By F. Scott Fitzgerald1592 Words à |à 7 PagesMcGowan English 11A, Period 4 9 January 2014 The Great Gatsby Individuals who approach life with an optimistic mindset generally have their goals established as their main priority. Driven by ambition, they are determined to fulfill their desires; without reluctance. These strong-minded individuals refuse to be influenced by negative reinforcements, and rely on hope in order to achieve their dreams. As a man of persistence, the wealthy Jay Gatsby continuously strives to reclaim the love of hisRead MoreThe Great Gatsby By F. Scott Fitzgerald1646 Words à |à 7 PagesThe 1920s witnessed the death of the American Dream, a message immortalized in F. Scott Fitzgeraldââ¬â¢s The Great Gatsby. Initially, the American Dream represented the outcome of American ideals, that everyone has the freedom and opportunity to achieve their dreams provided they perform honest hard work. During the 1920s, the United States experienced massive economic prosperity making the American Dream seem alive and strong. However, in Fitzgeraldââ¬â¢s eyes, the new Am erican culture build around that
Wednesday, May 6, 2020
Succubus Revealed Chapter 20 Free Essays
string(59) " risked everything for the chance to free myself and Seth\." I thought about it for half a heartbeat, and even that was too long. There was no question what my decision could be. Seth and I were bound together. We will write a custom essay sample on Succubus Revealed Chapter 20 or any similar topic only for you Order Now Even if it had been for Jeromeââ¬â¢s convenience, Seth had found my soul across the incredible reaches of the dream world. Seth and I had found each other, life after life, and continually fallen in love. Even if we didnââ¬â¢t consciously remember each other, some inner part of ourselves had connected. I remembered Romanââ¬â¢s words. Over and over, you find each other and lose each other, you bicker and fight, throw it all away on mistrust and lack of communication. Are you going to let that continue? No, the cycle was going to end. On my terms. These lives weââ¬â¢d lived . . . the pain weââ¬â¢d suffered . . . it wouldnââ¬â¢t be for nothing. It didnââ¬â¢t matter if Seth hated me and never wanted to see me again. I wouldnââ¬â¢t abandon him ââ¬â not now, not ever. ââ¬Å"No deal,â⬠I said to Roman. ââ¬Å"Seth and I are doing this together, whether he knows it or not.â⬠Roman didnââ¬â¢t try to talk me out of it. He simply said, ââ¬Å"You understand whatââ¬â¢s at stake?â⬠ââ¬Å"I do.â⬠If we failed here, I wouldnââ¬â¢t just lose my soul. I would also be looking forward to an eternity in Hellââ¬â¢s service, with superiors none-too-pleased that Iââ¬â¢d shaken up the status quo. I didnââ¬â¢t doubt that there was some article or clause somewhere that said I couldnââ¬â¢t be penalized for this, but as Iââ¬â¢d noted before, Hell had plenty of ways of punishing people off the record. The Las Vegas position would probably no longer exist, forcing me to relocate to some truly terrible location. Hannibal called the court back to order, and Roman relayed my decision. Hannibal clicked his tongue disapprovingly. ââ¬Å"Risking it all for the new car, eh? Well, ladies and gentlemen of the jury, it falls in your hands now. Youââ¬â¢ve heard the evidence ââ¬â and lack thereof. Do you believe there is enough ââ¬Ëproofââ¬â¢ to support the petitionerââ¬â¢s case? Should both contracts ââ¬â that these individuals willingly signed ââ¬â be invalidated?â⬠So much for justice being blind. The jury cast votes anonymously, which I found interesting. It was a small nod toward impartiality, theoretically providing protection to those who voted against their sideââ¬â¢s best interests. From what both Roman and Marcel had told me, I could see it happening among the angels. But did it ever happen with demons? Even if they knew the right or wrong of a situation, their ultimate goal was to accrue souls for Hell. Would any of them be moved by a case enough to go with their conscience? Was it possible that some spark of goodness could still endure in the darkness of this place? Judging from the quick way everyone scrawled their responses on the pieces of paper given, it didnââ¬â¢t look like it. There was no hesitation. The demons wore cocky, self-assured expressions. Angels and demons came from the same stock, but Iââ¬â¢d been told that once they spent enough time in Hell, that angelic nature was eroded away. These demons werenââ¬â¢t going to lose any sleep about what became of my soul. The votes were collected by the bailiff. He sorted them into two suspiciously similarly sized piles and handed them to the judge. Hannibal did a quick count and nodded to himself before addressing us. A new stillness fell over the room. ââ¬Å"Here we go,â⬠murmured Roman. ââ¬Å"The jury has spoken,â⬠said Hannibal. ââ¬Å"Six to six. We have a tie.â⬠There was a collective exhalation in the room, and then the tension ramped back up as everyone waited for the next step. I shouldnââ¬â¢t have been surprised by the tie, but some part of me had been hoping maybe, just maybe, a wayward demon wouldââ¬â¢ve voted in my favor. I had my answer. There was no spark of goodness here. It couldnââ¬â¢t survive in Hell. ââ¬Å"In accordance with article . . . fuck, I donââ¬â¢t know . . . article something-or-other, weââ¬â¢ll be going to a tiebreaker vote,â⬠said Hannibal. The bailiff returned with an ornate vase, which he handed to the judge. Hannibal dumped out the contents, revealing a white marble and a black marble. ââ¬Å"In this case, it really is as simple as black and white. If the black oneââ¬â¢s drawn, a demon casts the deciding vote. If itââ¬â¢s white, an angel will.â⬠He paused, looking bemused. ââ¬Å"Thatââ¬â¢s so cliched. I donââ¬â¢t suppose we could switch the colors around? Just this once? No? Okay, letââ¬â¢s get on with it.â⬠He scanned the jury and pointed to an angel with curly red hair and long-lashed blue eyes. ââ¬Å"You. Youââ¬â¢ll do the draw.â⬠She nodded her acceptance and approached the bench gracefully. Again, another attempt at justice. If Hannibal had drawn the marbles, I would have been suspicious of the outcome. The fairness of the matter was future solidified when he made her swear to draw fairly, without using her powers to advantage. ââ¬Å"I swear,â⬠she said, placing the marbles in the vase. She shook them up and reached her hand in, casting a brief and ââ¬â unless I was mistaken ââ¬â sympathetic look at me. Her hand emerged, closed in a fist. When she opened it, no one could see the marble right away, but her face told the story. ââ¬Å"Shit,â⬠said Roman. The angelââ¬â¢s palm revealed a black marble. She handed it to the judge who made no pretense at hiding his joy. He thanked her as she returned to her seat and then held the marble up for all the room to see. There was a murmur of excitement among the demons, delighted at having won the gamble heââ¬â¢d laid before us. I had a moment of regret, but only a small one. I couldââ¬â¢ve walked away from here with my soul and life intact. I couldââ¬â¢ve never brought this up and continued my life as a succubus undisturbed, living out the dream scenario in Las Vegas. Instead, Iââ¬â¢d risked everything for the chance to free myself and Seth. You read "Succubus Revealed Chapter 20" in category "Essay examples" And Iââ¬â¢d lost for both of us. Had it been worth it? Yes. â⬠ââ¬ËFateââ¬â¢ has spoken,â⬠said Hannibal, still admiring the marble. ââ¬Å"Per the rules, the decision now falls to a thirteenth juror, who will be randomly selected from a pool of Hellââ¬â¢s illustrious servants. Doris?â⬠Doris began clicking away at her laptop. After a few moments, she gave a nod toward the bailiff. He walked toward the back exit, presumably to escort in the thirteenth juror. My heart felt heavy and leaden, and I was startled when Roman again placed his hand on mine. ââ¬Å"Iââ¬â¢m sorry,â⬠he said in a low voice. ââ¬Å"I should have fought harder. Or pushed you to take the deal ââ¬â ââ¬Å" I squeezed his hand back. ââ¬Å"No. You were perfect. The only thing you shouldnââ¬â¢t have done was get involved with this mess.â⬠It was impossible to believe, but whatever fate awaited me after my suit was denied wouldnââ¬â¢t be half as bad as his. He gave me a playful smile. ââ¬Å"What, and miss the chance to laugh in the face of Heaven and Hell? Besides, thereââ¬â¢s no way I could leave you to ââ¬â ââ¬Å" The courtroom had given way to chatter when the bailiff left, and now silence resumed upon his return. Whatever sentiments Roman had been about to say were lost, as he joined me in looking back to see the demon who would cast the last condemning vote on me. When I did, I had to do a double take. It was Yasmine. I almost didnââ¬â¢t recognize her. It had been a year since Iââ¬â¢d seen her, a year since Iââ¬â¢d watched her fall from grace, transforming from an angel to a demon. Yasmine had committed a number of grave sins as an angel, starting when sheââ¬â¢d fallen in love. That alone was forbidden for her kind, but it had gone one step further ââ¬â sheââ¬â¢d fallen for a nephilim named Vincent. Vince was a great guy, but like Roman, the standard reaction from angels and demons alike had been prompt destruction. One angel had finally acted on that impulse, and Yasmine had rushed to defend Vince ââ¬â killing the other angel in the process. And with that, she had been condemned to Hell. I had seen it. It had been terrible. One angelââ¬â¢s death, anotherââ¬â¢s fall. It had all gone down the night Nyx had been found and recaptured. Vince and I had been in the cross fire of it. Iââ¬â¢d done what I could for him, but there was nothing I could do to stop Heavenââ¬â¢s punishment. Before leaving town, Vince had told me that it didnââ¬â¢t matter what I thought I knew about Yasmine. Heââ¬â¢d said that once she had spent enough time in Hell and around other demons, sheââ¬â¢d become like them. It was what happened to all of them, how someone like Carter could become someone like Jerome. I hadnââ¬â¢t believed it at the time but could understand it better after being surrounded in the despair and wrongness of this place. And when I studied her now, I could see it had happened to her too. I remembered a smiling, laughing young woman with sparkling dark eyes and shining black hair. The hair and eyes were ostensibly the same, but there was no light or laughter in them. Her eyes seemed fathomless, dark and cold as she stared straight ahead and walked to the front of the courtroom. She was wearing a gauzy black dress, reminding me of some Goth courtesan, and her long, flowing hair blended into the silken fabric. Even if Iââ¬â¢d never met her or known her history, I would have instantly identified her as a demon. Just like the others in the room, there was something in the way she looked and carried herself. I was about to be condemned by someone who had once been my friend. Yasmine reached the front of the courtroom and was gestured toward the witnessesââ¬â¢ table. She sat down, gazing around the room with an unreadable expression. ââ¬Å"Youââ¬â¢ve been following the trial?â⬠asked Judge Hannibal. ââ¬Å"Yes,â⬠she said, in a voice as expressionless as her face. How sheââ¬â¢d been watching, I couldnââ¬â¢t say. With Hell, it couldââ¬â¢ve been closed-circuit TV or a magic mirror for all I knew. ââ¬Å"And you understand your duty?â⬠asked Hannibal. ââ¬Å"Yes,â⬠she replied. Hannibal was trying to maintain some semblance of formality and procedure, but the self-satisfied smirk on his face was kind of negating that. He was too goddamned pleased with himself and this turn of events. ââ¬Å"Cast your vote then, based on the evidence and arguments youââ¬â¢ve witnessed. If you believe the two contracts are both sound and have not contradicted each other, then cast your vote against the petitioner.â⬠When silence followed, Roman spoke up. ââ¬Å"And if she thinks the two contracts arenââ¬â¢t valid?â⬠ââ¬Å"Yes, yes.â⬠Hannibal made a dismissive gesture, annoyed at this obvious waste of his time. ââ¬Å"If you believe the contracts do contradict each other, then cast your vote for the petitioner.â⬠Yasmine was given a piece of paper and pen, just like the other jurors. And just like the others, she wasted no time in writing her vote, her markings swift and certain. When she finished, she looked up serenely, no change in her expression, no sign that weââ¬â¢d ever once known each other. As terrible as I felt about my own fate, I couldnââ¬â¢t help but feel nearly as bad for what Hell had done to someone as good and kind as her. No, I thought. Not just Hell. Really, Heaven was just as guilty. What kind of group could advocate goodness and not allow its members to love? Hannibal took the paper from her with a flourish and held it out before him to read. ââ¬Å"In accordance with the laws of this court, and the infallible Kingdom of Hell, the jury finds ââ¬â â⬠There was a pause, and the next part came out as a question. ââ¬Å"In favor of the petitioner?â⬠A spark of goodness in the darkness. . . . For a moment, nothing happened. The courtroom was silent, frozen in time. Then, several things happened right on top of each other. From behind me, I heard Jerome say, ââ¬Å"Shit.â⬠Yasmine winked at me. Roman hugged me. Hannibal reread the slip of paper, looked at Yasmine, and then swallowed before speaking. ââ¬Å"Both contracts are declared invalid, null and void.â⬠Most of the room was on its feet, voices raised in fury. I had no time to process what they were saying, though, because I was disintegrating away. ââ¬Å"No, not yet!â⬠I exclaimed. I reached desperately for Roman, whose arms had been around me, but couldnââ¬â¢t get ahold of him anymore. I was becoming nothing, a will-oââ¬â¢-the-wisp, unable to grasp anything of substance. I tried, though. I tried to grab him and take him with me because there was no way I could leave him here, not in the midst of a bunch of demons pissed off over having just lost two souls. I even tried to say his name, but it didnââ¬â¢t work. I had no mouth, no voice anymore. I was leaving this place, and he was staying. The last thing I saw was his sea green eyes regarding me with both happiness and sorrow. I thought I heard him saying something about ââ¬Å"a far, far greater thing,â⬠and then I perceived nothing. I would have screamed in fury if I could have, but I was gone. I was nothing. Only darkness. How to cite Succubus Revealed Chapter 20, Essay examples
Saturday, May 2, 2020
Basic Microbiological Techniques free essay sample
Microbiological Techniques Submitted by Ozan Enver Ozdemir 20120707007 Submitted to Nurullah Aydogdu Merve Seven Submission Date and Section 10. 10. 2012-5 1. Aim Aim of this first experiment is producing individual E. Colibakteria colonies with using streaking method . Aim of second experiment is planting with using spreading method and with serial dilution to observe the decreasing number of colonies. 2. Theory Some micro-organisms can be harmful to humans as they cause illness.For this reason, microbiological techniques have been developed to control the unwanted growth and spreading of micro-organisms. We try to learn about micro-organisms and understand that how do micro-organisms grow in human body using microbiological techniques. In this experiment we use some microbiological techniques. First of all is Culturing : A sample (called the inoculum)(E. Colibakteria) is introduced into a culture medium that provides an controlled environment where the micro-organism can multiply.The observable growth that appears in the medium is known as a culturing. We will write a custom essay sample on Basic Microbiological Techniques or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Microbiological media is a medium which inculudes all requirements for growth of microorganisms. there are organic and inorganic compounds. 2 types of medias use in laboratory. Nutrient Broth(liquid, contained in bottle or tubes. ) and other one is Nutrient Agar(solid, actually like jelly, contained in petri dishes. ) We use one of the culture as known Pure Calture ; is culture that contains a single known species or type of micro-organism.This type of culture is most constantly used for the study of micro-organisms in the laboratory. When studying the single type of a micro-organism(pure calture) other micro-organisms must not introduce our culture . Otherwise we will not take certain results(Contaminating). Contaminating micro-organisms may produce substances that can prevent the growth of the studied micro-organism. Streaking is one of the microbiological techniques is used for that increase the chance for producing individual colonies from individual microbial cells which seperated by dragging over the surface of agar. This method is used for that isolate the cells from crowded colonies to reproduce them in controlled environment. There are several types of streaking method. types of streaking method Serial dilution is frequently used in laboratary to lessen number of microorganism per unit of sample before using spreading method . spreading method is useful for planting and isolating individual cells from crowded colonies to obvious observation. 3. Materials and Chemicals Experiment 1 NutrientAgar(solid) Loop Culture of BacteriaAlcohol Burner Parafilm PetriDishes Experiment 2 MicrocetrifugeTube(Eppendorf Tube) 1. 5ml Culture of Bacteria Micropipette Pipette Tips Alcohol Burner Nutrient Broth(liquid) Petri Dishes Parafilm Alcohol GlassRod 4. Produce Experiment 1 The cap of tube contains culture of bacteria was opened . The loop was put into the tube. The cap was closed. The lid of the Petri dish to be streaked at nearly 45-degree angle was lifted. Four areas were determineted on the dish imaginery. The loop was placed into dish. The loop was touched the medium.
Monday, March 23, 2020
Internet Marketing Communication Strategies
The hypothesis of this journal article states that internet marketing communication strategies are targeting consumers personally rather than mass interaction with consumers. Online marketing communication was established more than a decade ago and there have been changes in the methods of communication between marketers and consumers.Advertising We will write a custom research paper sample on Internet Marketing Communication Strategies specifically for you for only $16.05 $11/page Learn More Traditionally, marketers used mass online communication strategies when interacting with consumers. The scenario today is different since marketers are focusing on interacting personally with individual consumers. Social networking online channels are also being focused by marketers to interact with customers personally (Owen, n.d.). As competition increases in the global markets, marketers are seeking better strategies of communicating with consumers and improving product image. Technological advancements have been experienced in the recent past such that marketers can reach as many consumers as possible. However, there has been concern about effectiveness of online communication marketing strategies when using mass communication or individual interaction with consumers. With emergence of global markets competition has increased and online channels have been found to be very effective in reaching a large number of consumers. The use of online communication with consumers has been said to be on the increase and many organizations have used this strategy to improve their relationship with consumers. Personal interactions between marketers and consumers have reduced with establishment of online communication marketing and there is need to improve the link between the two parties. Marketers need to know specific needs of their consumers in order to deliver products in the best way possible. Personal communication with consumers provides a better understanding and improves consumer confidence. Consumers become loyal to marketers who are able to reach them personally instead of using mass communication strategies (Owen, n.d.). Internet communication channels are increasingly being invented and more systems are predicted to evolve in the future. Online communication infrastructures are developed at all levels to achieve competitive edge to marketers. For example, online communication marketing is being used at social, political, business and other levels. Changes in online marketing communication have been experienced at the political arena and there is a direct link between political success and personal online communication. Political candidates who use mass online communication have been found to fail in their attempts to carry out their campaigns (Owen, n.d.).Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Integrated Mar keting Communication (IMC) has emerged such that marketers are focusing on different strategies of communicating with their consumers through online channels (Hartley, Pickton, 1999). Other emerging issues about online communication marketing are social networking web links. Marketers are focusing on social online websites to communicate with different consumer groups. Online marketing structures have also changed in that marketers are seeking social diffusion with consumers by communicating personally with consumers. Communication channels such as Facebook, YouTube and others are being widely used by marketers to promote their products to consumers (Owen, n.d.). The hypothesis has been accepted since the author has concluded by saying that new marketing strategies have been adopted where mass communication to consumers has changed to personal interaction with consumers. Integrated Marketing Communication has been identified as a very important strategy where marketers can interact with consumers by use of different communication systems. Online social networks have been found to improve communication between marketers and consumers. Marketers using direct interaction with their consumers have been found to be more effective than marketers using mass communication strategies. The author is of the opinion that marketers should focus on personal interaction with their consumers rather than adopting mass communication marketing strategy. References Hartley, B. Pickton, D, (1999). Integrated marketing communications requires a new way of thinking. Journal of Marketing Communications, 5, 97-106. Owen, Robert (n.d.). The structure of online marketing communication channels. Journal of Management and Marketing Research. Retrieved from; http://www.aabri.com/manuscripts/09135.pdf This research paper on Internet Marketing Communication Strategies was written and submitted by user Cuck00 to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.
Friday, March 6, 2020
Under Armour Example
Under Armour Example Under Armour ââ¬â Article Example Under Armour Which of the five competitive forces is strongest and why? Product innovation is key is relating to the demands ofthe customers. It remains to be important in controlling inventory and thus acquire more market share in the very dynamic business environment. Who are Under Armours top three competitors to watch in the sports apparel industry? Why?The global market for sports apparel is highly competitive because the products are not easily differentiated. The top three competitors of Under Armour are Nike, Adidas, and Puma. These players are considered the three competitors due to Global Sports Apparel Market share they command and the obtainable revenue. What are the differences between the competitors strategies Under Armour, Nike, The Adidas Group? Which company has the better strategy? Why?Some players such as Under Armour focus on athletic apparel products of high quality-innovative performance. Other such as Nike concentrates on both constant innovation and different iating their products to target specific sport athletes and increase their market share. Nike has proved to have better strategies and this is evident in the huge global market they command in athletic apparel products. Their athletic apparel products offerings place this multinational in a niche market while differentiating the company from all competitive set. Using the financial data provided in the case study, which of the three rivals has been the best performer?Nike is the main competitor in the industry commanding close to 15% of the global market share and 42% being in America thus can be considered the best performer. Nike has remained a vital brand power while playing industry positioning role.What can Under Armour learn from its competitors? There is need to employ strategies that make their sports products appear unique despite the competition and target ignored sport segments. Likewise there need for Under Armour to understanding which of their competitorââ¬â¢s produ cts trend online and use this information to adjust companyââ¬â¢s inventory to demands by customer. By incorporating all these changes into companyââ¬â¢s marketing strategies, they will get closer to challenging their competitors.What can you apply to organizational work in your sector from what you in the Under Armour case? The organizations remain to be dynamic and competitive to date and as such review of strategies helps to remain competitive and acquire more market share. Exploring various options allow any company to learn a lot from the competitor success and adopt better strategies to remain competitive. Top of FormBottom of Form
Tuesday, February 18, 2020
Skepticism Essay Example | Topics and Well Written Essays - 750 words
Skepticism - Essay Example In addition, some people decide to moral because they respond to moral choices and dilemmas in the manner they have witnessed or seen their friends, parents, and role respond. Therefore, some of the time some people chose what is moral because they have learned that doing that sort of thing is right and good. People are moral because our reinforcement comes from instinct for self-preservation; briefly, self-interest is the cause of being moral. On the other hand, some people choose to be immoral due to the fact they desire to attain certain things for less efforts. For instance, a person may decide to steal in order to get money because they know working is tedious - so stealing is an easier way of obtaining money than working. Ã Morality is about both obeying the set rules and evaluating the consequences. There are certain rules and regulations that set out by society that must be respected in order to live in harmony with other people, therefore people will tend to be moral by ob eying the set standards in society. People maintain their moral status because they assess the result of their actions. For instance, a person is fond of telling lies and s/he will think of what happens when the truth will finally be realized (Kurtz 56). Therefore, people will choose to be moral in order to live harmoniously and avoid harming oneself. For instance, Descartes was skeptical about everything he did in that his life was characterized by constant thinking and questioning. He doubted everything, and it is only through this he claimed search for true knowledge. Descartes doubted his own existence in order to establish reflective thinking and questioning. Socially, Descartes relation with the society was not that of an outgoing person. He spent most of his time improving his previous writings or coming up with new ideas. The Discourse on method is one of his notable publications among others. In his work, Structure of the Meditations, Descartes gives preeminence to meditati on as one of the best ways to find what is true (Descartes 45). For somebody to suggest meditation, it means that he has meditated before. Meditation, according to him, is focused on ignoring every truth and belief of this world. At the end, he was able to establish true knowledge of what is right and wrong in society. Every person develops his own original position on which he or she decided principles of justice behind the veil of ignorance (Sinnott-Armstrong 79-82). The basis of this strategy is that no one knows his/her place or social status in society nor does anyone know his/her fate in the distribution of social goods since all are under the veil of ignorance. The veil of ignorance limits people from knowing what justice entails. Putting in mind everybody is morally upright, it will be rational to consider all the social primary goods, which includes opportunity and liberty, wealth and income and the grounds of self-respect. With this in mind, these will form the basis of th e policy whereby programs put in place will ensure that all these things are distributed equally; unless under special and justifiable circumstances, unequal distribution of these goods is to the benefit of the least favored. In addition, person will be entitled to have an equal right to all the goods available. The office in charge will be transparent and fair to all under conditions to ensure
Monday, February 3, 2020
Revising this paper Essay Example | Topics and Well Written Essays - 1000 words
Revising this paper - Essay Example People rely more on the consequences being in their favor, even when the decision or the incentive that spurs the decision is morally wrong; in essence, it is somewhat like the ends justify the means. However, it will be wrong for us to assume that just because their thought processes and their incentives are different from our own, they are wrong. People are different from one another, with different morals and different points of views, so much so that their happiness also lies in different things; as in they pursue different forms of happiness, what is happiness to one may not be so to the other. Thus the question arises: Can we judge people based on their incentives? In the example I liked the most, Levitt and Dubner analyze schoolteachers and sumo wrestlers. In the case of schoolteachers the incentive to cheat derives from possible pay raises, or at least job security, if their students score well on standardized tests. Levitt uses 700,000 sets of test answers from Chicago public school students. With the aid of his computer, Levitt searches for patterns in the answers to identify teachers who were changing their students answers, thus cheating to obtain their goal. He even includes a few sample answer sheets and invites the reader to detect the cheating. At the same time, the book describes Levitts clever strategy for examining the win-loss records of sumo wrestlers; an examination that points to especially important matches being ââ¬Å"thrownâ⬠, with the ââ¬Å"winnersâ⬠later reciprocating in less important matches, thus ensuring that top wrestlers maintain their status. Levitt says there are three types of incentives: economic, social and moral. We juggle with all types of them, and it is clear that incentives are used widely and related closely to peopleââ¬â¢s daily life. The story of an Israeli daycare center that decided to fine parents who picked up their children late is pertinent in this regard. This action of theirs resulted in more
Subscribe to:
Posts (Atom)